Our understanding of networks, especially human social networks, has been quite remarkable over the last decade, but equally remarkable is how the networks themselves have been evolving, driven in part by the many new tools in cyberspace. Social groups differentiate themselves more and more by linguistic twists and turns, new words, slight variations in grammatical usage — the not-so-cool phenomenon.
This book covers three broad areas: technical fundamentals, complexity and social networks, and communication and language. The objective of the book is to raise readers’ interest in social networks in general, the importance of language in the emergence and maintenance of networks in particular, the integral patterns of interconnectivity, and the means to measure and model social structure. It presents a broad range of ideas from several fields of research endeavor. It also explores social networks and their integration with communication and language, thereby providing a discussion of relevant theory, modeling, metrics, and application to business, natural resource management, and technology.
“Stocker and Bossomaier chose ‘Links and Language’ as a thought-provoking and unique perspective to bring this volume together. If social ties are the basis for social networks, communication and language are the fundamental enablers for establishing social ties.”~Prof. Hussein Abbass, University of New South Wales, Australia
“Networks in Society demonstrates the considerable advances made in recent years in understanding society through the application of new methods of network analysis and computational modelling. It takes the reader gently through the technicalities and points out the far-reaching implications of this new approach not only for social science but also for business and managing the environment in a more sustainable way.”~Prof. Nigel Gilbert, University of Surrey, UK
“This book elegantly synthesizes several disciplines, including cognitive science, linguistics, social networks, and agent-based modelling, by producing a landmark work in the highly interdisciplinary emerging field of complex science. It is well written, balancing motivation and examples with technical detail.”~Prof. Akira Namatame, National Defense Academy, Japan